Our philosophy of not going for quick wins rarely lets us down, and this case was no different. Since 2021, SMAAK has achieved sustainable growth YoY, with a 42% growth in revenue overall. The growth in the desired markets (DACH) was also significant: Germany saw a 70% growth in revenue and an increase in traffic by 155%. Plus, another example of Klaviyo serving the client when used correctly – 30% of revenue can be attributed to its marketing tools.
Further, this partnership has always been positive and collaborative. This has allowed for a good amount of trust and quick reactions to implement new strategies with ongoing e-commerce support and performance marketing. For example, during peak season the team used data insights to create better sales strategies, including early access, selecting sales durations, and creating sales artwork.
This level of collaboration and involvement is a prime example of how, if you find the right team when it comes to knowledge and expertise, you can benefit from outsourcing aspects of your brand and business. Our partnership with SMAAK has kept them in control while still letting our team guide in a successful direction.