Career opening:

Creative Content Strategist

With our appreciation of the fashion industry, we’re creating a space where e-commerce expertise is combined 
with an intrinsic fashion mindset.

A mindset and culture in which we live, collaborate and share the same stories.

Values are a guiding set of principles that keep us all grounded. Within our team and wider network, we maintain this balance for positive and peaceful collaboration.

Honesty & Transparency

Numbers don’t lie, and neither do we. We call things by their name and we don’t sugarcoat. We believe honesty and transparency provide fertile ground for growth and prosperity.



Only with all the knowledge, the good, the bad (and the ugly), can we empower the brands we work with through intentional solutions.

Collaboration as the Norm

We’re passionate about the work we do and the brands we work with. We’re eager to get them to where they want to go and bring innovative ideas to achieve that.

That’s why collaboration is important – an open minded atmosphere is vital in providing a safe space to unite everyone’s voice and vision.

Authentic Stories

People need that trust of something being human and authentic in order to connect.

We power the stories of brands who lead with purpose and leverage their realness to advertise their product. Being an authentic expression of who you are is the baseline requirement of the community we’re building.

Your role

Great creative is what makes performance marketing perform. As our Creative Content Strategist, you sit at the intersection of data and ideas

You translate performance insights and brand positioning into creative concepts that actually convert, for some of the most exciting European fashion and lifestyle e-commerce brands out there.

You'll work inside our Growth team, side by side with paid social specialists, strategists, our Head of Growth, and marketeers. You're the person who decides what we test, why it should work, and how we'll know if it did, while making sure everything looks

What you'll do

You come up with creative strategies and testing roadmaps for paid social, focused on fashion and lifestyle e-commerce brands

Translate performance data into concrete creative hypotheses and briefs

Write sharp creative briefs for internal and external designers and guide the output to make sure the strategy survives production

Run structured creative testing: iterate on winners, kill losers fast, and document learnings per client

Spot trends early (formats, hooks, new channels) and translate them into opportunities for our clients before everyone else does

Collaborate with the Creative Director and wider Creative team to make sure that the content strategy is line with our visual standards and the client's brand identity

Present creative strategy and results to clients with confidence, backed by data

Build creative playbooks per brand so learnings compound instead of evaporate

What you bring

You have a genuine love for fashion, lifestyle, and e-commerce. You understand why a brand like this can't run the same ad as a mattress company

2–4 years of experience in creative strategy, performance creative, performance marketing, or a hybrid creative/growth role, at an agency or in-house at a D2C brand

Experience on what works for Meta and TikTok, and the data literacy to back up your instincts

Strong conceptual thinking paired with a pragmatic, test-and-learn mentality

Experience in working with designers and making sure delivery is met

Excellent communication skills in English


Nice to have:

Hands-on experience in Meta Ads Manager or TikTok Ads Manager

Experience working with creator/UGC platforms

Experience with AI-assisted creative tooling and workflows

Experience using Figma and related creative tools (Adobe Creative Suite, Premiere Pro, After Effects)

What we offer

Work with multiple ambitious fashion brands from all over Europe, ones with heart, soul and character.

A key role in a fast-growing e-commerce agency working with ambitious European fashion and lifestyle brands

Real ownership: your creative strategy directly moves the numbers our clients care about

A tight-knit growth team where strategy, media, and creative sit at the same table

Competitive salary based on experience 

25 vacation days (on a full-time basis), room for personal development and training, day off on your birthday

An office in Amsterdam and a team that celebrates wins together

Send us your CV plus 2–3 examples of creative work or campaigns you strategised, and tell us briefly why they worked (or didn't). We'd rather see your thinking than a polished portfolio.

Apply via hello@notsellingliquid.com

Address

Visit our office in Amsterdam Houthavens

Not selling liquid

Danzigerkade 15 A5

1013 AP Amsterdam

Netherlands

+31 (0) 20 21 01 913
new@notsellingliquid.com

Mon - Fri: 09:00 - 18:00

Slack: available 24/7

Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens
Visit our office in Amsterdam Houthavens

Meet the team. We’re creating a space where e-commerce expertise is combined 
with an intrinsic fashion mindset.

Explore additional projects where thoughtful strategy and craftsmanship come together to drive meaningful results.